May 19, 2009 -- Steve Gurney Learn How to Ride the Age Wave!

Steve Gurney founded Douglas Publishing in 1990 to publish Guide to Retirement Living. Drawing from the experience of observing his family caring for Steve’s aging grandfather, he created this comprehensive publication to help others in the same situation. He expanded it to three regional editions, DC metro, State of Maryland, and the Philadelphia region. In 1998, he sold his company to Greater Washington Publishing, Inc., a wholly owned subsidiary of The Washington Post Company, and continues to serve as publisher.

Steve also created the ProAging Network which draws several hundred participants to each meeting and the ProAging Email Network, important resources for senior-serving professionals. He also hosted and produced a weekly radio show on retirement living options in the DC metro area.

Steve has served on the board of directors for the Alzheimer’s Association, Interages, Business and Aging Task Force, Virginia Intergenerational Task Force, and the Beacon Institute. He has been on the faculty of the Johns Hopkins University Odyssey Program and is an instructor for university and corporate training programs. Steve is a speaker at national events and has been featured in regional and national publications, television, radio. Go to www.everyoneisaging.com and read about Steve’s adventure as a “43 year old in a retirement community!”

March 3, 2009 -- Kathryn Kiel Email marketing: Hitting your target Audience without spending a fortune

• How do you keep in contact with current and perspective clients?
• Is it difficult keeping track of all the lists and emails?
• Do you know if your prospects and clients received your last email?

Kathryn Kiel is the Managing Partner of Top Shelf Design. Previously, she was Senior Vice President at InterSolutions Inc. She holds a BBA from James Madison University and a MBA from the University of Maryland. Kathryn’s mantra is personal attention with clients. Top Shelf’s boutique design approach builds strong give and take relationships with their clients.

January 27, 2009 -- Ritzya Mitchell Creating the Ideal Infomercial

• You have just 15 to 60 seconds to grab the listener’s attention; to say something clear, catchy and compelling. How will you say it?
• Stop talking about what you do and start talking about what you love. Use powerful metaphors, tapping into emotions -- with a little fun -- dramatic connections happen.
• Create a specific, individualized pitch that is uniquely and authentically you, that sets you apart from the competition; that makes you memorable.

December 16, 2008 -- Terry Monaghan How to Save 4 Months a Year!

Terry Monaghan, owner of Organizing For Your Life, is passionate about productivity. Since founding her first business over 25 years ago, Terry has developed specific solutions that allow executives and entrepreneurs to get more done in less time. Using insight and in-depth experience, she designs and implements specific solutions tailored to the unique needs of each client. Clients report a radical increase in sales, morale, productivity, plus a dramatic decrease in stress, wasted time and overhead spending.

November 4, 2008 -- Tobin Seven LinkedIn: 7 Tips on how to Supercharge Your Business

Many of us have heard of LinkedIn and may actually be a member. But how do you use LinkedIn to increase your business success? What should your goals be for LinkedIn? How do you set-up a profile? How do you connect with your targeted audiences? Who should you accept into your LinkedIn account? Tobin Seven will answer these questions as well as show you how to promote yourself and your business using LinkedIn. He will teach you 7 tips on being more successful with LinkedIn.

Tobin Seven is an employee benefits insurance broker/consultant with The Insurance Exchange, one of the largest insurance agencies in the D.C. area. He specializes in "creating insurance solutions" in the areas of corporate health insurance, employee benefits and onsite wellness programs. Mr. Seven was Chief Operating Officer of 7 Company® LLC., the largest health event provider in Virginia, D.C. and Maryland. He is the Co-Founder and Co-Chairman of the NVTC Health Technology Committee and Chairman of the Government Affairs Committee for the Northern Virginia chapter of the Occupational Health Nurses Association and a member of the Advisory Committee for the new Health Information Management bachelor's degree program at DeVry University. Mr. Seven holds a Master's Degree in Public Administration from San Jose State University and a BSBA from the University of Southern Colorado. He was a Major in the U.S. Army Reserve.

September 23, 2008 -- Jim Ward and Lesley Boucher How to Market Yourself Successfully in a Down Trending Market

Come and explore all of the different successful techniques of Jim Ward and Lesley Boucher as they illustrate the methodology of word of mouth advertising, networking, drip method marketing, goal setting, visualization psychology, business plan development and developing enthusiasm.

LEARN: The difference between External Tools versus Internal Tools which can launch your business to the next level of success. How to utilize OPT (other people’s time) and OPM (other people’s money). The techniques of Low Key Marketing and where and when to use these skills. How to be aware of opportunities that one would normally miss and using those opportunities to your own advantage.

Jim is the chief navigator of AdPrint Solutions which provides printed marketing materials, branded logo designs, ad specialty promotional products, embellished apparel and marketing consulting. Prior to owning his present business, Jim had purchased another printing company which was faltering; producing only $15,000 of business per month with 11 employees. Jim increased the volume to $80,000 monthly by using the same techniques he presently illustrates.

Lesley is the Managing Director and co-founder of the Pensare Group, a management consulting firm that works with motivated leaders to improve performance, enhance the ability to attract and retain customers and increase profitability. Using an integrated systems approach, Ms. Boucher works with corporate management teams to align their planning, people and business processes. Lesley has held senior positions in the Privy Council Office (Government of Canada), the World Bank, the Institute on Governance and Galt Associates (a drug safety software development firm).

July 22, 2008 -- Dick Davies The View from the Center of the Universe

Speaking legend Dick Davies shows how after understanding the basis of our group identity we can use such to improve our communication and accomplish more working with others. In 2007 his presentation, "The View from the Center of the Universe" was videoed for world-wide distribution by ManTech University.

Dick Davies' other presentations include:

• Talk Your Business - How to make more and better sales right away!
• Harnessing Your Corporate Culture, You’re Paying For It, You Might As Well Use It!
• How to build your own website in two hours or less
• Putting Lipstick on the Pig: Where Cobol is going and where it has been

June 17, 2008 -- Growth Coach Ingar Grev Strategic Mindset Workshop

During this fast-paced 45 minute session, you will:

• Discover your 3-year vision and determine whether you are on track
• Check the alignment of your current efforts with what is really important to you
• Decide what items you want to fix in your personal and business life in the next 90 days
• Decide what traits or money-making skills you want to emphasize over the next 90 days
• Document your revenue goals (or other relevant business goals) for the next 90 days
• Learn how your goals/dreams/setbacks stack up with those of other business leaders
• Leave with your own, customized action plan for the next 90 days

May 6, 2008 -- Brian Tracy Sales Seminar How To Have Your Best Year Ever
NOTE: This is at Cassatt's -- 4536 Lee Highway (next to Arrowine)

This 45 minute idea packed session will cover:

• Goal Setting & Ten characteristics of top producers
• How to build your organization's membership
• How to build your funnel and appointment setting techniques
• How to get your clients to insist on giving you referrals
• Developing mega credibility with prospects
• Promoting the organization
• Properly qualifying potential customers & uncovering their hidden needs
• Presenting to customers emotions
• Dealing with customer concerns & objections
• Asking for the order (closing)
• Getting loyalty from the clients for life
• Time management: how to get an extra two hours each day

October 2, 2007 -- Adam Dunagan Putting the Washington Business Journal to work for your business

Adam Dunagan, Circulation Account Executive with the Washington Business Journal, shares the secrets on successfully implementing the Washington Business Journal features in your business. Your business may never be the same!  

May 8, 2007 -- Networking Nuggets: Three Crucial Elements to Effective Networking